Senior teams. Working prototypes. Honest evals.
Dxgreat is This is Great Limited — a small, senior AI product studio. Here's how we work.
The Process
Discover
Deep-dive into your users, data, and constraints. We map the AI surface area before we touch code.
Prototype
Two-week feasibility sprints. Working prototypes with benchmarked accuracy — not slide decks.
Build
Full-stack AI engineering. Model, backend, and product surface shipped together on a weekly cadence.
Scale
Observability, evals, cost tuning. We stay through production hardening and knowledge transfer.
Principles
Senior only
Every project is staffed by senior engineers, designers, and strategists. No juniors billed at senior rates.
Evals over vibes
We benchmark before we ship. Every AI feature has a measurable definition of done.
Own the outcome
We don't hand off half-built systems. We stay until the product ships and the team can run it.
Honest about limits
AI can't do everything yet. We'll tell you when the answer is not to build it.